Digital Creative, 6 May 2019, Luton
The latest in a series of events being held at the University of Bedfordshire, Luton by the recently formed CIM/UOB Marketing Club, this event will look at how digital creative and content is important, how it’s changing and what we need to be thinking about in the future
The session will cover creative types, formats, and shapes as well as how dynamic creative is becoming more and more accessible. We will also look at how data can be used to personalise digital messages and how it can optimise them effectively.
As part of the day, delegates will be set a challenge to write a campaign brief and will also be asked to create a campaign hook, utilising new ad formats, and exciting dynamic options.
IS THIS FOR ME?
As a marketing professional, you need to be up to date with what marketing looks like today. You want to make sure you’re using the right mix of tools to engage with customers and stakeholders.
This conference is perfect for anyone in a marketing role wanting to expand their digital creative knowledge.
As well as the presentation session you’ll have time to network with like-minded professionals.
WHAT DO I GET?
You’ll hear our expert speaker share their ideas and experience, and you’ll take away ideas, tips and inspiration to fuel your digital creative plans.
University of Bedfordshire Business School
Studying member: £10